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Beauty launches, reformulations, and trends. A place to explore the products and questions behind our work with beauty brands.

The checkout edit

Worth it or skip?

Recent launches, current US prices, and the detail to check before buying.

The weekly beauty radar

On our radar

Updated

  1. 01

    Dove Original Fragrance: Why Make a $19.57 Comfort Scent a One-Off Drop?

    An everyday comfort scent with a one-off drop. We question the scarcity pitch.

    The source
  2. 02

    Rajani MD PlasmaGLO Hair+ Cap: Read the Return Policy Before the $799 Launch Deal

    A 16-week hair routine makes the launch offer and return terms worth reading together.

    The source
  3. 03

    Cymbiotika Liposomal Beauty Peptide Complex: The Fine Print Behind “Hot Girls Sip Peptides”

    The campaign invites us to read the science. Its ingredient-study footnote deserves a look.

    The source