ILIA Launches Overglaze Lip Gloss in 12 Ceramic-Inspired Shades

ILIA launched Overglaze Hydrating Lip Gloss on January 6, 2026, introducing 12 shades inspired by the finish of glazed ceramics. The release adds a sheer, buildable gloss to the brand’s lip lineup, designed to wear alone or alongside its Lip Sketch Hydrating Crayon. The January 6 date marks both the announcement and the initial online launch, with physical stores following on separate dates. ILIA’s launch announcement

What the new gloss offers

The defining choice is transparency: Overglaze is designed to let natural lip colour remain visible beneath its shine. In VITA Daily’s January 16 coverage, founder Sasha Plavsic explained that the sheer formula gives wearers control over the effect. The publication also described pairing the gloss with Lip Sketch for a more defined look. VITA Daily’s Overglaze reporting

For someone deciding whether it fills a gap in their makeup bag, that distinction matters more than the ceramic theme. A sheer gloss is an option for adding shine while retaining the appearance of the lips underneath; shoppers seeking opaque colour should weigh that stated finish before choosing a shade. The launch’s emphasis is on layering and adjustable colour rather than a single prescribed lip look.

Hydration claims need context

ILIA names fenugreek seed extract and seaweed extract among the formula’s ingredients and claims 24-hour hydration, plus fuller- and smoother-looking lips. These are the company’s performance claims. Although its announcement refers to clinical testing, it does not provide the study’s participant count, methods or full results. That limits what readers can independently assess from the release alone. ILIA’s launch announcement

VITA Daily also reported the hydration claim, attributing it to Plavsic. That coverage provides contemporary context, but it should not be treated as a separate clinical validation. This is launch reporting, not a hands-on assessment of comfort, wear time or results. VITA Daily’s Overglaze reporting

When and where it launched

The announced rollout began online through ILIA, Sephora’s US and Canadian websites, and Ulta on January 6. Sephora stores across North America were scheduled for January 9, followed by Ulta stores on January 11. The UK schedule was January 10 online at Sephora and January 12 in stores. These are the launch plans stated at announcement, not a guarantee of individual-store inventory. ILIA’s launch announcement

Canadian readers also have a local price reference: VITA Daily listed the gloss at C$36 in its January coverage. VITA Daily’s Overglaze reporting

The ceramic connection extends beyond packaging and colour inspiration. ILIA also announced a limited-edition collaboration with tile company clé, translating five Overglaze shades into a tile collection scheduled for January 14. It gives the launch a literal link to interior design, while the useful makeup question remains straightforward: whether sheer colour and gloss are the finish you want. ILIA’s launch announcement